Probably one of the biggest rebranding backlashes a company faced, so bad in fact they went back to the old. My dirty little secret I actually liked the new logo. The old was just too outdated for my taste and didn't feel to match the style Gap has portrayed in recent years... But I think this was a bandwagon backlash because that blue square is fly in my book.
Not going to start this off with an apology or an excuse of why I didn't update my blog. I just didn't. But its time for a CHANGE! No I mean a REBRANDING!
REBRANDING: is the creation of a new name, term, symbol, design, or a combination of them for an established brand with the intention of developing a differentiated (new) position in the mind of stakeholders and competitors.
I Anthony Ambriz am creating a new name for myself, becoming a symbol, and establishing myself as a Filmmaker, Blogger, and Social Media Enthusiast. I need to let the stakeholders which in my case would be you the readers, viewers, and listeners and competitors, which in my case would be all those other filmmakers, bloggers, and social media gurus know what's up!
I've already started if you look at my Facebook Page I've actually gone through and filled in a lot of information. My Twitter page is next on the list and the final step will be my YouTube. After that I'll incorporate other social networks such as: Instagram, Tumblr, Pinterest and even Google+ I already have those accounts but they need to be cleaned up.
My plan is to teach, share, and aid other people interested in filmmaking, blogging, and social media. I feel I've had enough experience to consider myself somewhat of a professional, but at the same time I want to continue my journey in learning more as well as providing more examples of success.
My website www.anthonyambriz.com and my YouTube Channel www.youtube.com/anthonyambriztv will serve as the main hub for instruction. Not planning to update daily, but more on a weekly basis with content that will be useful. I also plan to share with you some lifestyle tips because we always need something that spiritually uplifts and inspires us to become better ourselves in life.
My other social networks will serve as ways to spread information to wider audiences while at the same time giving you links to other resources that will benefit you in becoming successful. They will also serve as a way of letting you know my personality and who I am as a person. My likes, dislikes, and weird quirks.
I'm going to keep this website a bit more professional, but still give you a glimpse into my personal life. I'm not a robot and I'm not doing this as a means to get paid. I'm doing this because I have a lot to share and learn.
Well, next on the agenda is to get a cool logo, some business cards, a photoshoot, and start planning some videos!
Let me know your thoughts, complaints, a joke, or whatever by leaving me a comment below.